Franchising – Burtrons

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A jewelry journey like this isn’t something you do alone and Burtrons is going global and by choosing partners that reflect our core values, ones that we know will treasure our brand in the same way we do.

For a fact we also choose partners who have access to financial resources, and who are prepared to put in the energy that the jewelry industry demands. We will work with individuals or organisations that have an intimate understanding of their markets, and importantly, who surround themselves with a network of passionate and hard-working people.

Most importantly, any prospective franchisee must love Burtrons Jewelry.

We purpose our jewelry collection with the simple goal of captivating you with simplicity, quality, and design.

Application Process

As a franchisee you will be running your own business, yet within the parameters of the Burtrons brand and business format.

You will not only have to have the required financial resources and track record, but you will also have to possess the attributes of a business owner to successfully fulfill your role as a Burtrons franchisee.

At time of application you should have a financier in place or resources in place.

Background Requirements

The franchisee should be credit worthy and have available financial resources. The franchisee should be financially sound
No formal qualification is required although, in some instances, this may be an advantage. A franchisee with managerial experience and/or having been self-employed is ideal:

The franchisee should be computer literate
The franchisee should be someone willing to get their hands dirty who can pro-actively market his business, selling himself, the Burtrons concept and the Burtrons Experience. The franchisee must be an owner-operator

Franchisee Responsibilities

In operating a Burtrons jewelry store, you will have quite a number of responsibilities including:

Excellence in service levels
Creating a personalized, friendly and fun environment
Marketing of the jewelry store and the brand
Business management
Customer orientation and community relations
People management
The franchisee should be credit worthy and have available financial resources
The franchisee should be financially sound
No formal qualification is required although, in some instances, this may be an advantage
A franchisee with managerial experience and/or having been self-employed is ideal
The franchisee should be computer literate
The franchisee should be someone willing to learn about jewelry in detail, pro-actively market his business, sell himself, the Burtrons concept and the Burtrons Experience. The franchisee must be an owner-operator.

Franchising Location

Store Location and Set-up is important to stress that, while every effort is made to ensure that the site will be right to house a viable operation, naturally no guarantees or warranties can be given by Burtrons in that regard. By taking a proactive and informed approach to site selection and network growth we will increase and improve our market coverage. We have an experienced store or brand Development team that will see a new project through from blue print to final completion.

The processes are as follows.

Evaluation and/or Selection of Premises
Assistance with Lease Negotiations
Drawings
Interior Design
Site Development (outside of Landlord’s scope of works)
Project Management

Other important issues involving premises

Applicants are strongly advised not to enter into any lease agreement for any premises without first obtaining the advice of Burtrons property experts. Any options entered into in respect of a potential site must be made clearly subject to the approval of the site by Burtrons. The term of any option entered into must be sufficient to enable Burtrons to firstly, finalize approval of the franchisee and, secondly, to complete a full assessment of the site. Franchisees must avoid formally negotiating the terms of any potential lease without the presence/input of our property experts. All and any specifications for development of the site to accommodate Burtrons Store may only be furnished to the prospective landlord / developer by a member of Burtrons Project Management / Property Team. Under no circumstances may a potential franchisee present him/herself to a prospective Landlord or developer as a representative of Burtrons unless such representation has been formally authorized by Burtrons team.
Applicants are to be guided by the Principles of Site Allocations and the provisions of the Application Process outlined on this site and respect the fact that they will not have any formal claim to a potential site until such time as they have been successful in having the opportunity awarded to them by Burtrons
Our Property team evaluates all potential sites and only upon full and final approval of the site in terms of this process is a sanction granted to pursue the establishment of a Burtrons store at that location. Two very important considerations when choosing a site are firstly, the surrounding demographics and secondly, the catchment area. We use a combination of trade area analysis, traffic flow of people and demographic research to study sites before placement of the opportunity.

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Application Process

Background Requirements

Franchisee Responsibilities

Franchising Location

Store Information

Quick links

About Burtrons

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Application Process

Background Requirements

Franchisee Responsibilities

Franchising Location

Store Information

Quick links

About Burtrons

Shopping Cart0

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